1 in 5 British men admit to greeting colleagues and friends online before their partner in the morning


  • New research explores the UK’s digital health in response to this year’s lockdown
  • Findings uncover that over almost 25% of the population are finding it difficult to destress and unwind in 2020, with a quarter admitting working days are now longer
  • However, 2 in 5 Brits living alone say technology has helped them deepen connections with family and friends in 2020 with 50% of students also calling technology their lifeline for connection

A lack of balance through lockdown has been felt across the country with over 40% of Brits living with house mates, friends or professionals finding it increasingly difficult to destress and unwind after a long and challenging day. A further 1 in 5 of the UK population admit that work and play has become blurred in 2020. 

The research from Windows reveals that our digital health has a key role to play in this imbalance. A quarter of the UK population admit that while working days are now longer, it doesn’t mean that they’re more productive, with Brits noting that tasks are taking much longer due to difficulties focusing.

A third of Brits admit that they don’t feel comfortable  with their digital health right now and almost a third of gen-z Brits (18-24) say they feel a pressure to be ‘always on’ virtually with friends, family and colleagues.

The research also reveals that 1 in 5 Brits know there are features in technology to help them improve their digital health but, they just don’t know where to look.

With 20% of Brits saying they are unsure what good digital health boundaries look or feel like, psychotherapist, Zoe Aston is available to provide her top tips for improving digital health and managing digital time efficiently. Her tips include:

  • Make technology work for you – assess how you are feeling every day and identify ways that tech can work for you, ultimately bringing you back to a feeling of balance. This is likely to change daily and weekly
  • Set yourself digital boundaries – identify key boundaries such as limits on how late you respond to emails
  • Notice your patterns – record and analyse your daily patterns, how they make you feel and use them to create a plan of action
  • Move your body – consider physical and digital wellbeing as one and the same, making sure you are moving your body regularly and allowing it to refresh
  • Unlock your imagination – Mindfulness is a simple practice of choosing where your focus and energy is directed. Try digital doodling, or other creative tasks and hobbies to channel your energy effectively