• £56 million Welcome Back Fund to help boost the look and feel of high streets and seaside towns
• Funding will help councils prepare for the safe return of shoppers and tourists, including employing extra staff to keep festivals and events covid secure
• Pubs, restaurants and listed buildings given more flexibility to use their land to help more people meet up and enjoy themselves, including erecting marquees in pub gardens for the whole summer.
A new £56 million Welcome Back Fund will help councils boost tourism, improve green spaces and provide more outdoor seating areas, markets and food stall pop-ups – giving people more safer options to reunite with friends and relatives.
Part of this funding will be allocated specifically to support coastal areas, with funding going to all coastal resorts across England to safely welcome holiday makers in the coming months.
The funding can also be used by councils to:
- Boost the look and feel of their high streets by investing in street planting, parks, green spaces and seating areas to make high streets as beautiful and welcoming as possible
- Run publicity campaigns and prepare to hold events like street markets and festivals to support local businesses
- Install signage and floor markings to encourage social distancing and safety
- Improve high streets and town centres by planting flowers or removing graffiti
These measures are part of unprecedented wider support government is providing to communities and businesses, to protect jobs, support the most vulnerable and ensure no one is left behind as the Covid-19 pandemic is tackled and things begin to build back.