ACS Launches Campaign to Create 25,000 Dementia Friends in the Convenience Sector

ACS (the Association of Convenience Stores) has launched a campaign in collaboration with Alzheimer’s Society to help convenience retailers and colleagues better understand and support customers living with dementia.

The campaign aims to create 25,000 Dementia Friends in the convenience sector to help customers, colleagues and communities affected by dementia.

Dementia is the 21st century’s biggest killer in the UK. There are currently around 850,000 people in the UK with dementia and 225,000 will develop dementia this year, that’s one every three minutes. Many people living with dementia face it alone and without adequate support, even though two thirds of people with dementia live in their local community.

To tackle the issue, ACS is uniting with Alzheimer’s Society, which is at the forefront of a movement to ensure everyone living with dementia is understood and included in society, with its Dementia Friends initiative being the largest of its kind, uniting over three million people to help change the way the nation thinks, talks and acts about dementia.